Define custom footprints around your stores and competitors. Evaluating customers with distance and proximity in mind helps establish correlations between demographics and sales.
Market Area Insights
Deepen your understanding of the other spatial influences
that affect your market such as neighborhoods, how people
navigate, proximity, competitors, and stores. Know how many mobile users are visiting your footprints, the average
distance they are travelling and what paths they are taking.
America's Resource for Geography-based 
LinkedIn
Twitter
