GbBIS Cart Icon
Menu America's Resource for Geography-based
Business Information Solutions
GbBIS Blog

Use Demographic & Psychographic Data to
Target Millennials

December 07, 2020
Use Demographic & Psychographic Data to Target Millennials

How Does the Biggest Generation in
US History Affect Your Market?

According to Nielsen, Millennials represent 26% of households across America, and their annual spending continues to grow each year. They already spend more per shopping trip than any other generation, with an average basket size of $57. If you want a piece of that
growth you need to stay up to date on market trends and millennial buying habits. That's where we come in.

Get the Data You Need

Get the Data You Need

75% of up-and-coming spenders plan to relocate, mainly to large cities and college towns. Our custom products and solutions provide you with the up-to-date data and analysis tools you need to stay ahead of the curve - like population projections, market potential data, consumer expenditure and more. View the most up to date population projections by age bracket and millennial data with a custom web application, map or report.

Stay Current or Get Left Behind

Stay Current or
Get Left Behind

62% of millennials are looking to live in the type of mixed-use communities found in urban centers, where they can be close to shops, restaurants and offices. These types of insights along with demographic projections, and lifestyle/behavior data on millennials are becoming pivotal for businesses looking to stay relevant in the years to come.

Discover
Learn how our solutions can be
configured to your business.
Talk to an Expert 1-877-447-6277

Solutions clients also viewed:

Thousands of variables to choose from including current year estimates and 5 year projections.

Demographic Data

Thousands of variables to choose from
including current year estimates and
5 year projections.
Learn More
Gain an in depth understanding of your customers, sites and territories.

Profiling

Gain an in depth understanding of
your customers, sites and territories.
Learn More
Evaluate market potential on a national scale down to local.

Market Analysis

Evaluate market potential on a
national scale down to local.
Learn More
Let's Talk
Let's Talk
Get in touch with one our mapping solution specialists to
help you find the best solution for your business.
Give us a call
1-877-447-6277