Nail Your New Product Launch
Target the Right Customers

Put the Power of GIS in the
Hands of Your Decision Makers

Over 80% of new products fail. However, GbBIS clients increase their chance of success by targeting the right people for their new product launch. For example, a sneaker company expanding into children’s shoes uses demographic maps to find households with school-age children. Demographic maps provide the information you need to get your new products into the hands of your new customers.

Identify Potential Customers with Demographic Data

GbBIS clients use web applications to gain a visual understanding of their business data. Location based insights inform and provide a basis for effective discussion and decisive collaboration. This visualization of patterns and scenarios makes it easy to share the results and insights with team members and executives. GbBIS Web Applications help you put GIS where it will have the biggest impact: in the hands of your decision makers.

The Information You Need

Increase your chances for success with the most up to date and accurate demographic data. Choose from thousands of demographic factors to add to your map, including median income, age, consumer expenditure and more. You determine the information you need to see on the map, and our map experts create the map for you!

• Marketing & Advertising
• Demographic Data
• Direct Mail Management