America's Resource for Geography-based Business Information Solutions

Location Analysis
& Site Selection

Forecast the Success of New Sites

GbBIS offers custom web applications and mapping solutions that allow you to conduct in-depth location analysis and make
better site selection decisions. Gain key insights about businesses and people surrounding current or potential locations. With
thousands of variables to choose from, covering every corner of the country, we put all the knowledge you need to successfully
grow your company at your fingertips.

Want to Learn More?
Call: 1-877-447-6277

Talk to an Expert

Web Application Solutions

Use 2020iSite, a comprehensive,
small-business to enterprise level web
application, to enhance location
analysis & site selection.

Mapping Solutions
Get the data you need to make better site selection
decisions overlaid on wall maps, digital maps or map
books of any area with any level of detail and scale.
Call: 1-877-447-6277 to Learn More.

Learn the Formula
for Successful Locations

Gain a deeper understanding of the characteristics that
contribute to the success of your current locations and find new
areas with those same characteristics. Conduct spatial analysis
and analyze the important relationships between the data
relevant to you and the spatial influences that affect your
business including drive time, traffic counts and proximity to
competitors and customers.

Find the Most Profitable
Location for Your Business

Look at the demographic data and competitive landscape
surrounding potential locations. Mark existing and potential store
locations and evaluate potential cannibalization. Highlight areas with
a demand for your product or service to help you find the best areas
for your new location.

Identify Target Customers

Discover which of your customer segments are contributing to
most of your profits and learn more about them. Zero in on
areas with high concentrations of these target customers to
define your search for new sites.

Site Profiling

Identify key components in the site selection process based on the
past performance of your sites and the sales landscape of your
market area. Analyze customer demographics, geographic
proximity/distribution, the influences of competitors and other retail
locations, and, traffic and navigation. Site profiling is extremely
effective for evaluating site performance, adding new sites within a
territory and rolling out new regional expansion.

Cannibalization Analysis

Understand the impact of potential new stores on existing
stores. View the overlap of their potential market areas and
see what percentage of your customers could be cannibalized.

Site Studies

Conduct in depth site studies in your web application
or download demographic reports instantly from our
website using 20/20mySite.

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